CiscoSP360: Transforming Service Providers into Experience Providers

Don Nelson

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Top Stories by Don Nelson

[By Cisco's Pat Adamiak] Improved fixed broadband network performance and access are key measures used to analyze global region’s ability to support business- and consumer-grade cloud applications. All regions can support some level of cloud services (basic or intermediate); however, no region’s average network performance can support the advanced cloud applications (such as HD audio conferencing; HD video conferencing or streaming super HD video, et al.). Of the six global regions covered, North America leads all regions in consumer fixed broadband access (27% of households); while Western Europe is second with (26% of households have access today). North America has the second fastest average consumer fixed broadband download speed (8,414 Kbps); second only to Western Europe (9,369 Kbps). North America has the fourth fastest average consumer fixed broadband uploa... (more)

Conversations in Social Media Marketing for Service Providers

The Social Media Guide Increasingly, the topic of social media and digital marketing are surfacing in discussions with my marketing counterparts at our service provider customers around-the-world. In large part because of highly visible “virtual, viral, visual” launch effort we’ve done in the past with such products as ASR 9000 and continuing discussion efforts we have around such efforts as this SP360 blog and our mobility community, we’re being asked on our lessons learned and guidance we can give to others looking to adopt similar approaches. To be honest, while we’ve made so... (more)

Social Media Marketing, Virtualization and Cloud Computing

Social Media at Cloud Expo David Meerman Scott gives insight into understanding buyer personas. This is the fourth in a series of videos conducted by Stacy Spognardi of Cisco focused on opening up a discussion about social media within the service provider community (and beyond). David looks into profiling buyers and how buyer personas help companies understand their customers. ... (more)

Cisco NGN Virtual Summit - Understanding the Convergence of Transport and Packet

Attend and Win a Free Pass to Cisco Live (Networkers) or a Free ebook It’s an exciting time to be in the rapidly changing telecommunications industry. The growth in video, mobile, and cloud services represent compelling industry trends that will shape the market in Transport and Routing for decades. Winners and losers in the business might be determined based on the architectural choices made in the near future. However, as a busy executive or analyst we know that you don’t have the time to spend two days out of the office learning how we believe the network will evolve and wha... (more)

NAB 2010: Brian Morris on IP Contribution & Distribution & 3DTV

As digital media - video content, in particular - continues to morph into different “flavors,” for different display types, so does the importance of an underlying IP contribution and distribution foundation. Consider: From now on, just about every video title created, whether for episodic television, advertising, theatrical, home theater, or short-form Internet viewing, needs to be formatted in multiple ways, so as to suit the requirements of the native viewing environment. Watching an episode of “Lost,” for instance, or any other TV show, plays differently on a handheld, than ... (more)