CiscoSP360: Transforming Service Providers into Experience Providers

Don Nelson

Subscribe to Don Nelson: eMailAlertsEmail Alerts
Get Don Nelson: homepageHomepage mobileMobile rssRSS facebookFacebook twitterTwitter linkedinLinkedIn


Related Topics: Twitter on Ulitzer, Cisco Virtualization Journal, Content Marketing Journal, PR on Ulitzer, New Media on Ulitzer, Facebook on Ulitzer, Advertising on New Media, Marketing and Sales, The Social Media Guide

Blog Feed Post

Social Media Marketing, Virtualization and Cloud Computing

David M. Scott: Buyer Persona Insights Part 4

Social Media at Cloud Expo

David Meerman Scott gives insight into understanding buyer personas.

This is the fourth in a series of videos conducted by Stacy Spognardi of Cisco focused on opening up a discussion about social media within the service provider community (and beyond).

David looks into profiling buyers and how buyer personas help companies understand their customers.

Read the original blog entry...

More Stories By Don Nelson

Don Nelson is the moderator and Program Manager for the CiscoSP360 Blog. He is a member of the Service Provider marketing team at Cisco Systems, Inc. Don has more than 10 years of experience in web site development, design, information architecture, and web-based marketing. In 2008, he transitioned from webmaster to exploring and managing social media marketing for B2B.